Travel for conferences are a great way to network and to help build up your business. If you do them in the right way, you can meet new potential customers or business partners, you gain new money making ideas, all while having a lot of fun too.
But of course, having a good time isn’t your top priority… not when your reputation and that of your company is on the line. You’ll need to remain the professional that you are the entire time, and here are some tips to help you stick to that:
Remember why you’re there.
If you keep the goals of the conference at the forefront of your mind the entire time, it’ll be harder to go off track. What do you want to get out of the event? Do you need to make more contacts? Are you after new ideas? Aim to only achieve that and you’ll be fine.
This isn’t a party as such, it’s a networking event, and it’s important to dress in the way you would like to be perceived. Dress for success, show that you’re confident and comfortable. Don’t wear anything that you’ll end up tugging up or down all night long.
Beware how much you drink.
It’s easy to get carried away, but if you have one too many, you could end up making a fool out of yourself in front of industry experts and your competition too. You don’t want to wake up with only a hangover and regret the next morning.
Plan ahead, but be flexible.
Plan what events you would like to attend before you go to the event, but be prepared to switch that up when you start connecting with others. You may receive invites to private events and meetings, you may get referrals, or you might even be asked to speak!
If you’re nervous or shy, you might give off the impression that you’re unwelcoming, so remember to smile and keep your body language open. Start by speaking to one or two people, maybe even the keynote speakers about their speeches, and see what comes from that.